1. Explain the purpose of strategy? What are the different levels of strategy in an organization? Discuss these levels with the help of an illustration.
2. Discuss as to why the organizations pursue strategic alliances? Explain with the help of a recent strategic alliance.
3. What do you understand by a Balanced Scorecard (BSC)? What are the challenges faced by a strategist while developing and implementing a BSC? Discuss.
4. What is an organizational culture? Is there a relationship between service and culture of an organization? Justify with the help of an example.
5. Discuss why evaluation of a strategy is important for an organization. Support your answer with the help of an example from the business world.
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