1. Every organization has to move materials to support its operations. Take the case of a poultry that deals in eggs, meat products and a range of related goods. What materials are moved in this case?
2. An integrated supply chain is a convenient notion, but it does not reflect real operations. An organization is only really concerned with its own customers and suppliers, and does not have time to consider other organizations further along the chain. Do you think that this is true?
3. Give various supply chain information categories. Give examples of information contained in these categories with reference to a FMCG company.
4. Managers can be tempted to use the easiest measures of performance, or those that show themselves in the best light. What are the consequences of this? Can you give examples of problem this create?
5. Take the example of a nationalized bank and discuss how it is cutting costs and improving customer service by changing its supply chain from brick and mortar branches to ATM’s and phone & net-banking.
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