MS 95 IGNOU MBA Assignments Jan-June 2015

1. Explain the concept of Research Design. Describe some important research design for research study.

2. Examine the merits & limitations of the observation method for collecting data. Illustrate your answer with suitable examples.

3. What is the meaning of measurement in research? What difference does it make whether we measure in terms of a nominal, ordinal, interval or ratio scale?

4. Assume a research topic of your choice and give the complete format of its research report.

5. A chain of departmental stores opened three stores in Mumbai. The management wants to compare the sales of the three stores over a six day long promotional period. The relevant data is given below.

Store ‘A’

Sales

Store’B’

Sales

Store’C’

Sales

16 20 23
17 20 24
21 21 26
18 22 27
19 25 29
29 28 30

Use the Kruskal-Wallis test to compare the equality of mean sales in all the three stores.

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