IGNOU MBA Assignment

1. What do you understand by entrepreneurial competency? Explain its role in entrepreneurship development? 2. How can an opportunity analysis be conducted for the following:- (a) A gift shop (b) A bicycle store 3. What are the advantages of company form of organization as compared to Proprietorship/ One Person Company and Partnership form of organization? Discuss 4. Describe the tools of production planning and control used by a small entrepreneur. 5. What do you understand by family business? Explain the characteristics of family business and discuss the issues and problems of … [Read more...]

1. “The development of public sector in India can be divided in three phases.” Briefly discuss. 2. Briefly discuss the government‟s liberalization policy since 1991. Also, discuss the implications of liberalization in the present context. 3. „Public Enterprises in India function at three levels of administration: Central, State and Municipal.” Critically examine the statement in the present context. 4. Explain the relevance of marketing mix to public enterprises with special reference to Product mix and Price mix. 5. Discuss any two major strategic issues arising out of … [Read more...]

1. Describe the concept of corporate planning. Discuss the implementation of corporate planning in detail. 2. Discuss the nature and scope of corporate management and its role in non-business organizations, giving examples. 3. “Different market structures have different viewpoints with respect to competition”. Explain the statement with respect to market structures and sustainable competitive advantage. 4. Discuss the issues and challenges in knowledge management in the present competitive environment. 5. Select any service organization of you choice and explain how Information … [Read more...]

1. Define structured and unstructured decisions. Discuss the rational individual models of decision making. What are the implications of these models to information system analysts? 2. How much importance should be accorded to implementation phase as part of the total MIS development activity? Explain. Briefly discuss the various implementation strategies. Under what circumstances are they suitable? 3. What are the various kinds of network topologies? Describe the types of switching available in networks and describe the various applications to which networks can be put. 4. Outline … [Read more...]

1. “We have entered the age of technology; henceforth everything will be knowledge based.” Discuss the above in the context of increasing use of technology-based resources for achieving tasks. 2. Over the years, many variations on classical Delphi have been forwarded. Briefly discuss these variants. 3. Capacity will be modified in response to demand. Demand will be modified in response to capacity. Which of these two statements is correct? Why? 4. What are the different criteria for scheduling jobshop production system? Give their justification also. 5. Inventory of material … [Read more...]

1. What are the phases of a project development cycle? Give the salient tasks under each phase. What are the outlines of opportunity studies in project management? How do there impact upon project feasibility studies? 2. Doubled Project Report (DPR) forms the foundation on which the entire superstructure of the project is built – if it is weak, project cannot weather the turbulent times ahead. Bring out the do’s and don’ts of a good DPR. 3. What is the concept of “Free Float” (Primary slackness) and “Total Float” (Secondary slackness)? Bring out their significance in project … [Read more...]

1. Define Operations Research. Also, give a brief historical background of Operations Research. 2. ABC Company is engaged in manufacturing five brands of packed snacks. It is having five manufacturing set ups, each capable of manufacturing any of its brands one at a time. The cost to make a brand on these set ups vary according to the following table: S1 S2 S3 S4 S5 B1 4 6 7 5 11 B2 7 3 6 9 5 B3 8 5 4 6 9 B4 9 12 7 11 10 B5 7 5 9 8 11 Assuming five set ups are S1 ,S2, S3, S4, and S5 and five brands are B1, B2, B3, B4 and … [Read more...]

1. Do you agree with the following statements? Justify your answer giving suitable examples. (a) Growth in services is at the expense of manufacturing sector of the economy. (b) In the case of services, consumers rely more on personal sources of information for pre-purchase evaluation. (c) Service guarantees are beneficial for all the service firms. (d) Customer waiting can be managed only by operations management. (e) Service quality evaluations are not made solely on the basis of the outcome of the service, they also involve evaluation of the process of service delivery. 2. Study … [Read more...]

1. Distinguish between the following: (a) Free Trade Area and Customs Union (b) Polycentric and Ethnocentric Orientations 2. Explain the various products – communications strategies available to an international marketer, giving suitable examples. 3. Briefly explain the components of international advertising strategy. What are the relative advantages of standardization and adaptation of an international advertising programme. 4. What do you understand by the term ‘Political Risk’? Explain the strategies available to international marketers for management of political risk. 5. A … [Read more...]

1. Briefly explain the concept of Product Life Cycle (PLC). Do all the products follow the bell shaped curve of PLC? Discuss giving suitable examples. 2. Discuss the various functions performed by packaging in marketing of consumer goods, giving suitable examples. 3. Explain the stages involved in new product development process, giving suitable examples. 4. Taking the example of packaged fruit juice explain the alternative bases available to the marketers for its positioning. 5. Read the case given below and answer the questions given at the end of the case. Homemade Icecream … [Read more...]